Features every Professional Business Website Should Have – Part 3

A successful business website builds from key elements which attracts and converts leads, satisfies returning or existing customers, and which accurately represents your brand. Here is the final entry into our series on features every professional business website should have included within their web design.

Mobile responsiveness

More than half of all Internet users coming to your website are likely to be coming from mobile devices like smartphones, tablets, and others. A mobile responsive web design allows the appearance of your site to adapt to the size screen it’s on. This means a user can easily see all information, without … Read more

Features every Professional Business Website Should Have – Part 2

Any professional business website is going to have a collection of features that make it successful. For sites looking to build their brand, increase lead conversions, and retain lifelong customers, here is the second set of must-have professional business website features in our three-part series.

Website features - Part 2

Key products and services

When you complete your web design, you’re going to want to ensure your products or services are represented in the most eye-catching, click-friendly fashion. Products or services should come with dedicated pages highlighting the benefits, incorporating the right keywords, and answering questions, all in an effort to entice the user to … Read more

New Concept Design is Celebrating 20 Years in the Web Design Business

It’s not often that we get time to slow down, look around, and really take in everything accomplished. Things move so fast in the web design and online marketing space that at New Concept Design, we’re always investing our time in staying on top of our clients’ needs and ensuring we’re capitalizing on every opportunity to grow their business. This year’s a very special anniversary for us, however.

New Concept Design is celebrating its 20th year in the web design business this month. As a London, Ontario web designers, we’ve helped set up countless businesses’ websites, handling additional … Read more

Features every Professional Business Website Should Have – Part 1

There are some features a professional business website shouldn’t go without. If you want to stand out, build audience, and convert your visitors into customers, there are some elements you’re going to want to ensure are included in your site’s design and marketing.

Easy-to-use user interface

User interface is the first thing any website should prioritize. Images, videos, text, and graphics should be clearly represented in your site’s visual design. From a graphic design standpoint, the way a business website presents its navigational interface is among the first things a visitor will notice so you must make it count. Any … Read more

9 Ways to Improve your Web Site Speed

If lead conversion, search engine optimization, and user engagement matter to you then website speed should be high priority. Fast-loading websites get more sales, more users, and higher search engine placement.

Just think, if you visit a website and it takes longer than a few seconds to load, are you going to wait for it – a lot of people won’t. 47 percent of people expect a website to load in two seconds or less. If it takes any longer, you’re going to see users begin to drop off. As a starting point, here are 9 easy ways to improve … Read more

The Importance of Responsive Web Design

Using a responsive web design comes with high importance. Do not underestimate the difference a responsive web design can make.

Consumers use smartphones to browse the Internet, connect on social media, shop eCommerce, and to pursue a range of actions that lead them back to websites. If your website is not mobile responsive, you run the risk of losing leads you’ve generated and gambling away conversions. Comparatively, being mobile responsive, you can gain customers, improve your SEO ratings, and appear more professional.

Mobile responsiveness guarantees full control of how users are seeing your text, images, and presentation. For example, if … Read more

What to Look For when Hiring a London, Ontario Web Design Company

If you’re searching for a London, Ontario web designer or web design agency to help with creating the perfect website, you’ve come to the right place. While there are a lot of London-based companies out there advertising web design services, it might be hard knowing which one’s worth your time. So which one should you choose – well, here are 8 questions we believe are worth asking before you arrive at your answer.

Has the company been in business long – yes/no

Almost anyone can start a web design company, for better or for worse. As a client, we know … Read more

How Proper Web Design Can Help with Increase in Customer Traffic

Properly designed website is critical to succeeding in the digital landscape. Consumers seeking to purchase a product or buy into a service will check it out prior to making a decision. Dynamic, effective web design guides the conversation around your brand, allows to keep users on your website and increase the chance of them co contact you through web form or using contact information such as e-mail or phone number.

Increasing customer traffic in web design hinges on many different aspects. Responsive design, code optimization, SEO-friendliness, and having an uncluttered aesthetic all play key roles. The potential to capture users … Read more

Do I Need to Set Up Security for my Website – Yes!

Fifteen years ago, if you were to ask us the average web design company about website security, the common answer you’d hear would be unless you’re an eCommerce site or a site storing sensitive information, you might not need it.

Things have sure changed. These days, any reputable website is going to have at least an SSL certification to their site. To not have some sort of website security installed communicates to visitors that you do not take security seriously and that subsequently leaves any customer information exposed.

Website security

It’s important for visitors to trust the websites they are visiting. An … Read more

How to Find the Right Web Design Company in Ontario

Preparing your business for maximum online success requires finding the right London, Ontario web design company to get you set up. As important as things like social media are, any business seeking authority and legitimacy in the face of competition in the marketplace should have a website. New Concept Design has nearly nineteen years of experience to its name. Throughout this time, we’ve been helping small businesses, entrepreneurs, start-ups, non-profits, and contractors create and manage their own websites. In the highly competitive digital space, we’ve sent many businesses on the fast-track towards success.

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