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Do I Need to Set Up Security for my Website – Yes!

Fifteen years ago, if you were to ask the average web design company about whether you need website security or not, the common answer you’d hear would be, “Unless you’re an eCommerce site or a site storing sensitive information, you probably don’t need it.”

Things have sure changed! These days, any reputable website will want at least an SSL certification to their site. To not have some sort of website security installed communicates to visitors that you do not take security seriously and that has the potential to leave customer information exposed.

Why Is Website Security Important?

It’s important for visitors to trus… Read more

9 Ways to Improve your Web Site Speed

If lead conversion, search engine optimization, and user engagement matter to you then website speed should be high priority. Fast-loading websites get more sales, more users, and higher search engine placement.

Just think, if you visit a website and it takes longer than a few seconds to load, are you going to wait for it – a lot of people won’t.

In fact, 47 percent of people expect a website to load in two seconds or less. If it takes any longer, that’s where you’ll begin to see users begin to drop off. As a starting point, here are 9 easy ways to improve website speed.

Improve your website speed

1 – Use Google PageSpeed to Test Your Site

Google PageSpeed Insi… Read more

Is Google AMP Framework the Right Choice For Your Website?

For the best SEO, more websites are implementing a Google AMP framework. This is with the hope of it producing faster page speeds, more visibility on Google results, and a more appealing site to search engines.

There are pros and cons to AMP, however. It isn’t necessarily the right choice for every website. Here is a little more into what AMP is, how it can be applied and used, and the Google SEO advantages that come with it.

What is AMP?

AMP means ‘Accelerated Mobile Pages’. They represent mobile web pages designed to be lightning-fast. AMP prioritizes the user experience with an optimized basic HTML page, stripped-down and … Read more

Why Is It Important to Have A Mobile-Friendly Website Going Into 2021

Mobile is not only where the Internet is going but it is where it is. Desktop websites are out. Mobile-friendly websites are in.

Web design has had to adjust, as have the expectations of small business owners seeking a website.

As beautiful and valuable as a desktop site is, a mobile-responsive website is necessary to achieving success in 2021.

No longer an emerging trend some can ignore, there are many reasons to have a mobile website. Here are just a few of them.

Mobile Friendly Website in 2021

Increase Web Traffic

A mobile-friendly website adapts your web design to mobile screens which opens up the possibility of reaching more people.

On smartphones. On … Read more

Custom-Built E-Commerce Website vs. Online Platforms Such As Shopify

The past few months has seen shoppers rush online to purchase all sorts of products from their favourite e-Commerce stores.

If you haven’t yet set up an e-Commerce store, you may be missing out on a big opportunity. Selling products online maximizes revenues, expands reach, and generates brand awareness across key social platforms.

In choosing an eCommerce store for your business, there are template web design solutions with Shopify. Then, there are custom-built e-Commerce websites that are more dynamic and advantageous for most.

There are pros and cons to both approaches. Here is some insight into which e-Commerce … Read more