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Do I Need to Set Up Security for my Website – Yes!

Fifteen years ago, if you were to ask the average web design company about whether you need website security or not, the common answer you’d hear would be, “Unless you’re an eCommerce site or a site storing sensitive information, you probably don’t need it.”

Things have sure changed! These days, any reputable website will want at least an SSL certification to their site. To not have some sort of website security installed communicates to visitors that you do not take security seriously and that has the potential to leave customer information exposed.

Website security

Why Is Website Security Important?

It’s important for visitors to trust the websites they are visiting. An SSL/TLS certificate signifies trust and reliability, and provides no doubt to a customer that their information is going to be protected.

Although SSL certificates are not strictly for online shopping websites, they serve as one of the better examples as to why you want this level of security in place. If you’re asking for a consumer’s financial information directly on your site, a non-secure site is not an option. A website security certification confirms your website has data encryption in place and the appropriate authentication standards are met. Even for a site that is not selling direct to consumer, this is highly important.

Do I Still Need An SSL Certificate If I’m Not An eCommerce Website?

If you use Google Chrome, browse a few different of your favourite websites. You will … Read more

New Concept Design is Celebrating 20 Years in the Web Design Business

Updated: March 29, 2025

It’s not often that we get time to slow down, look around, and really take in everything accomplished. Things move so fast in the web design and online marketing space that at New Concept Design, we’re always investing our time in staying on top of our clients’ needs and ensuring we’re capitalizing on every opportunity to grow their business. This year’s a very special anniversary for us, however.

New Concept Design is celebrating its 20th year in the web design business this month. As a London, Ontario web designers, we’ve helped set up countless businesses’ websites, handling additional needs such as app design, hosting, security and printing as well. In our own community of London, we take pride in having helped small, medium business owners and entrepreneurs as well as organizations empower themselves online in a space where our expertise is put to good use.

20 Years Anniversary

Web design is a challenging trade because not only is it in a constant state of what’s trending and what isn’t but at the same time, each and every industry and company are different from the next. For example, web design for roofing contractor is not going to be the same as locksmith web design, nor would it with construction company site design, packaging or manufacturing web design, lawyer web design, or anything else. It takes a keen eye, expert skill, and willingness to learn and communicate with … Read more

Features every Professional Business Website Should Have – Part 1

There are some features a professional business website shouldn’t go without. If you want to stand out, build audience, and convert your visitors into customers, there are some elements you’re going to want to ensure are included in your site’s design and marketing.

What is a professional website?

A professionally build website is a well-designed, user-friendly, and strategically structured online platform that effectively represents a business, brand, or individual. It is characterized by: Aesthetic and Functional Design, Clear Branding and Messaging, Optimized User Experience (UX), Quality Content, Search Engine Optimization (SEO), Security and Reliability and Strong Call-to-Action (CTA).

A professional website not only looks visually appealing but also builds trust, credibility, and engagement while achieving its intended goals.

Easy-to-use user interface

User interface is the first thing any website should prioritize. Images, videos, text, and graphics should be clearly represented in your site’s visual design. From a graphic design standpoint, the way a business website presents its navigational interface is among the first things a visitor will notice so you must make it count. Any site which crams in detail and does not pay attention to how it presents to the audience is going to lose their leads. Establish clear space between elements, keep site presentation accurate to what a visitor is expecting, and always verify your presentation is clear.

Features every Professional Business Website Should Have – Part 1

Easy-to-use navigation

After you have your site’s graphic appearance optimized, the next feature you want to look at involves how … Read more

How to Find the Right Web Design Company in Ontario

Updated: March 28, 2025

It’s crucial to find the right Ontario web design company if you want an online presence that sees significant success. As essential as marketing channels like social media are, any business seeking authority and legitimacy in the face of stiff competition should have a website. It does not matter if you are a small business, entrepreneur, start-up, non-profit, or a contractor, your website is the headquarters around which your online brand is built.

If you’re looking to find the right web design service in Ontario, here are the guidelines to use.

4 Reasons To Hire A Web Designer In Ontario

Before we start, if you are wondering why hire a web design company to build your website, here are four reasons you may want to.

  • You don’t have the time to build your own website.
  • You don’t have experience building a website and want it done right.
  • You want the expertise of how to drive leads and conversions on a website to deliver real results.
  • You want a website that stands out from the competition.

web design ontario

Define What You Need For A Website

Before you chase down a web design company to build a website for you, define what you want from a website.

This is an opportunity to set goals and also identify what style of website you want, i.e. eCommerce, a small business site, a blog, etc. You may want specific features included on … Read more