519.860.2898

Why Is It Important to Have A Mobile-Friendly Website Going Into 2021

Mobile is not only where the Internet is going but it is where it is. Desktop websites are out. Mobile-friendly websites are in.

Web design has had to adjust, as have the expectations of small business owners seeking a website.

As beautiful and valuable as a desktop site is, a mobile-responsive website is necessary to achieving success in 2021.

No longer an emerging trend some can ignore, there are many reasons to have a mobile website. Here are just a few of them.

Mobile Friendly Website in 2021

Increase Web Traffic

A mobile-friendly website adapts your web design to mobile screens which opens up the possibility of reaching more people.

On smartphones. On tablets. On any mobile device. A desktop website looks atrocious in this form. A mobile-friendly website, in comparison looks stunningly perfect.

Furthermore, the number of people using devices like desktop computers and laptops is decreasing at the same time the number of smartphone and mobile device users are on the increase.

When a website opens itself up to the maximum audience it can reach, you run a better chance at maximizing web traffic as well as clicks, likes, shares, and sales and revenues.

Better Search Engine Ranking

SEO is guided by algorithms. Every search engines has its own algorithm. As consumer behaviours change, these adapt into new formulas that guide where websites rank.

In SEO marketing, we target all aspects of these algorithms and a huge component is the prioritizing of mobile-friendly … Read more

New Concept Design – Website Design in London, Ontario

In London, Ontario, New Concept Design (web design service provider) is a go-to for small businesses, contractors, entrepreneurs, and start-ups.

New Concept Design has helped brands set up websites from the ground up as well as helped established websites revitalize their brands with all-new top-to-bottom custom designs.

Why we’re so popular as a website design company in London is because of our results. We don’t guess. With each of our clients, we sit down with them. We take the time to get to know their values, their long-term brand objectives, and their audience. And on top of that we provide it all at affordable price.

In addition we provide other complimentary services such as web site hosting, web security certificates, print design and printing, making us one stop place for all marketing, including digital, needs, especially for companies and organizations that are just starting their journey.

Culling together a lot of research, we use all this to put together a custom website that’s designed for unlimited growth. Here’s a few other reasons why we’re relied on by London, Ontario businesses who need a website, as local companies bring a unique blend of personalized service, regional expertise, and hands-on support that larger or remote firms often can’t match.

New Concept Design - Your Web Design Company

Customizing to your needs

Your business has needs that need to be met, one way or the other, on its website. We customize applications and websites according to how you want to … Read more

Tips to Avoid Common Website Mistakes

Updated: July 25, 2022

Blending market-driven analytics with expert web design knowledge, New Concept Design has been creating high-traffic, results-driven websites for over 20 years.

In our experience, we’ve run into a lot of sites that aren’t so creative and which don’t use best practices when it comes to facilitating modern, interactive, and user-driven navigation. Here are some tips on how to avoid the most common website mistakes in web design, as shared by a top London, Ontario web design firm.

You have too much text

Long paragraph after long paragraph isn’t necessary in a modern world where attention spans are short. You don’t want to ask for too much from your user. Most will skim your page. Keep pages like your home page brief, direct, and CTA-driven with content broken up by sub-groupings or subheadings. But where necessary provide all content needed for the user, such as articles, instructions or manuals.

You don’t have enough content

Not every site needs to have page after page, blog after blog, but what they do need is high quality, well-written, and original content. To establish credibility, build awareness for who you are and what you’re selling, and to improve SEO rankings, a content marketing plan is a smart move.

No clear Call to Action (CTA)

When a user arrives at your site, there’s no guarantee they’ll turn into a lifelong customer. As a website manager, you need to tell them what … Read more

Features every Professional Business Website Should Have – Part 3

A successful business website builds from key elements which attracts and converts leads, satisfies returning or existing customers, and which accurately represents your brand. Here is the final entry into our series on features every professional business website should have included within their web design.

Mobile responsiveness

In today’s digital world, more than half of all internet users visiting your website are likely doing so from mobile devices such as smartphones, tablets, and other portable gadgets. This shift in browsing behavior makes it essential for businesses and website owners to prioritize mobile responsiveness. A mobile responsive web design

ensures that your website’s layout, images, and content seamlessly adjust to different screen sizes, providing a smooth and intuitive user experience. Visitors should be able to access all the necessary information without needing to zoom in, scroll excessively, or struggle with hard-to-read text and misaligned elements. A well-optimized mobile site not only enhances user satisfaction but also contributes to better search engine rankings, as search engines like Google favor mobile-friendly websites in their search results.

On the other hand, a non-responsive website can have serious consequences. If a potential customer or client visits your site and finds it difficult to navigate on their mobile device, they are more likely to leave immediately and turn to a competitor with a more user-friendly experience. A frustrating experience—such as text that runs off the screen, buttons that are too small to tap, or images that … Read more

The Importance of Responsive Web Design

Using a responsive web design comes with high importance. Do not underestimate the difference a responsive web design can make.

Consumers use smartphones to browse the Internet, connect on social media, shop eCommerce, and to pursue a range of actions that lead them back to websites. If your website is not mobile responsive, you run the risk of losing leads you’ve generated and gambling away conversions. Comparatively, being mobile responsive, you can gain customers, improve your SEO ratings, and appear more professional.

Mobile devices, including smartphones and tablets, are increasingly used for internet access, accounting for a substantial share of web traffic.

Mobile responsiveness guarantees full control of how users are seeing your text, images, and presentation. For example, if you’re selling products or services directly online, you want everything optimized for a sale. If you don’t know how your site is going to appear on a smartphone or tablet, you could be squandering $1,000s in sales or possibly more. A simple, functional website employing mobile responsive web design is what you want to aim for.

Responsive web design

User experience

Customizing the user experience for the consumer is what lies at the centre of mobile responsiveness. In this age, we view websites on our desktops, smartphones, and tablets. If you build a site for desktop, it may look great on a computer but when it comes time to apply that same design to a smartphone, it can look wildly different. Mobile … Read more